The Inside Story of Primark UK
Primark started in 1969 in Ireland. It expanded into the UK in 1973 with four out-of-town stores. In 1974, the first Primark UK High Street stores were opened in Derby and Bristol. Between 1974 and 1984, another 18 stores were opened in the UK. In the next 10 years 13 stores were added in the UK.
Primark UK acquired the BHS One-up discount chain in 1995, adding 16 substantially-sized stores mostly in the Greater London area. Another major acquisition in 1999 was Co-op that saw the opening of 11 more stores and the establishment of Reading, the UK head office. In 2000, Primark UK acquired C & A’s 11 stores. The 100,000 square feet store in Manchester was opened in 2001. Every year saw stores opening all throughout the UK until it reached 150 stores to-date.
The flagship store in the prestigious London’s Oxford Street was opened in April 2007. It is all of 70,000 square meters. When the flagship store opened, people mobbed it and it led to a near riot. People were flocking outside waiting for the store to open or the chance to get in the jam packed store. The same is true today when everyone on the web is crawing for a Primark online.
Primark’s parent company is Associated British Foods plc (ABF), an international conglomerate that is into food, ingredients and retail. In 2009, ABF reported its main retail component Primark’s contribution of 20% to its profits for the year. In the UK, Primark holds 2nd place in the largest clothing retailer list with a ten percent share of the clothing market volume.
Primark UK is operating on the same objective of making people look good but pay less for this look. In these times when budgets are tight, it prides itself on being able to provide high quality clothing, accessories, footwear and home ware at bargain prices. No matter how much consumers may want designer and high priced items, practicality is the in thing nowadays and Primark is the place to go. More and more people are discovering that shopping for cheaply priced clothes at Primark does not mean that you get low quality.
While it is in the continuous pursuit to search for the best savings possible in order to have low prices, Primark UK will not do so at the sacrifice of its valued suppliers. They believe in trading ethically and have policies and code of conduct that they strictly implement on their suppliers in order to ensure that these suppliers treat their employees equally well as Primark does. At present, Primark has a contribution to the lives of 700,000 workers in 16 countries where they source their products from. As huge as this number may be, Primark UK has an ethical trade team, directly headed by the company’s chief executive, which constantly monitors and audits its existing suppliers.
Primark UK prides itself on being able to provide high quality